The Florida Music Festival & Conference has offered showcasing musicians and attending music business students access to a who's who of record producers, label representatives and festival promoters. FMF2015 was excited and honored to welcome Superfly Co-Founder Jonathan Mayers, the mind behind seminal music and cultural experiences such as Bonnaroo, Outside Lands among others. Mayers creative entities have been deemed the game-changers in both the music festival and experiential marketing worlds.
"It's still about the performance, and songs, that's the backbone of everything. That's the core, the art of it. Then building an audience and community around your music. What separates people is your drive. How much are you willing to invest, creatively, being on tour, and giving it your all. Having that continued belief in yourself. Those are the artists that break through."
Jonathan works across multiple disciplines within the Superfly organization, with a heavy involvement in talent booking, programming and relationship management. He also leads intellectual property development for Superfly, working to create and implement initiatives that transform events into experiences. Additionally, Jonathan has been repeatedly recognized by Billboard, as one of the most influential “Power Players” in the music industry.
The 15th Annual Florida Music Festival Conference Seminars took place on Saturday, April 18th at the Pugh Theater in the Dr. Phillips Performing Arts Center, beginning with the Keynote Conversation at 12pm. FMF2015 Conference Registration opens on Friday, March 6th, with Advance Student & Industry Discount Passes until March 31st. All submitting and showcasing artists will be granted access at no additional charge.